How to Use the Musical Mind at Work
Best-selling business author, Micah Solomon, interviews Panos and Michael about applying musical mindsets to business challenges
What can companies learn from artists’ ability to embrace change?
Music artists from Travis Scott to Taylor Swift have recently taken the lead in embracing new ways to connect with fans and companies can learn from this ability to reinvent.
Break a Leg, Dave Grohl!
The Foo Fighters founder and King of Rock is an embodiment of resilience.
The line between work and play is Garbage
Michael discusses collaboration and experimentation with Steve Marker from Garbage. Steve’s story shows us that the reason musicians have so much to teach us is because the conditions in which they work are the ideal classroom for these entrepreneurial mindsets.
Boston Globe Interview
From Bowie to Beyoncé, Berklee authors look at musicians as models of innovation, by Malcom Gay
The Future of Work is an Oldie
What musical collaborations teach us about a hybrid model of work and joy
Limited Edition Art Prints
Preorder Two Beats Ahead and receive a limited edition art print from the Young Monster gig poster collective.
Can You Judge a Book by its Creative Director?
Like a dance or duet, collaboration is about helping your creative partner be their best
FastCo: Why Music Majors Make Some of the Best Entrepreneurs
Panos founded the Berklee Institute for Creative Entrepreneurship to help music students recognize the broad value of their creative education and musical mindsets.
HuffPost: What Entrepreneurs Need to Know About Long-term Success
After 13 years as a CEO, Panos shared his mindsets for success, beginning with this essential idea: “Unless you are really, really passionate about what you do you’ll fail. It’s that simple.”
FastCo: Is Jazz School the Next Innovation Incubator?
In 2016 Michael wrote an article for Fast Company that built our confidence that we could write the book that became Two Beats Ahead. It was essentially a day-in-the-life of our Berklee College of Music course, Creative Entrepreneurial Mindsets.
Podcast: Adopt a Musical Mindset to Tap Into Your Creativity
What do experimental pop music and business innovation have in common? Last October Michael spoke with Coe Leta Stafford of IDEO U to share his insights.
Coursera: Why Musicians Are Natural Entrepreneurs
Can’t wait for the book? Panos has developed a free introductory course with Berklee College of Music that features interviews with world renown entrepreneurs, innovators, songwriters, producers, creative directors, educators, performers, visual artists and chefs.
Medium: Iteration and Failure
Failure and iteration are fundamental to the creative process and a common characteristic of musical and design minds. Justin Timberlake told us it was all about “daring to suck!” In September 2020 Michael released an EP titled, “War Is On Its Way.” He blogged about the creative process of creating the album art on Medium.
Two Beats on Spotify
At the end of each chapter of Two Beats Ahead we’ve created “interludes,” playlists of songs by the artists we’ve interviewed. Not only do they help you get to know the artists better, they create some breathing room between chapters to let the ideas settle in.
Follow Two Beats Ahead on Spotify.
Listen Up!
Two Beats Ahead is available as an audiobook read by actor, Landon Woodson. Find it on Libra.FM, Audible, Google Play, Amazon, and Apple and check out this short clip on Soundcloud.
Order the book!
We’re just scratching the surface here. Two Beats Ahead is a window into the creative minds of top musicians, designers and business leaders. We speak with Desmond Child about the importance of prototyping, Jimmy Iovine about knowing your audience, Imogen Heap about experimenting, and Pharrell Williams about using a musical perspective to unlock all your endeavors.